PAID MEDIA

Ads that fill your calendar.

Google Ads and Meta Ads managed the way a smart owner would — if they had 40 hours a week and a dashboard obsession. Every dollar tied back to a real booking, call, or sale.

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High-intent Google Ads

We bid on the queries where a real customer is already leaning toward buying — the ones with 'near me,' 'best,' or a specific problem in them.

Broad-match awareness spend gets scaled by big brands and no one else. For a small business, tight intent + a great landing page is where the wins live.

Meta ads that don't feel like ads

Story-first creative on Instagram and Facebook that looks like content, not an interruption. Made for the algorithm's actual preferences in 2026 — not what worked in 2019.

Vertical, no-audio-required, scroll-stopper first frames, native captions. If your ad looks like an ad, it costs 3–5× as much per booked customer.

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Landing pages built to convert

Every campaign points to a page designed for that specific offer — not your homepage. One promise, one CTA, one form. Load time under a second.

Half of the ROAS delta between agencies comes down to this. A good ad pointed at a bad landing page is money you're setting on fire.

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Real attribution, real numbers

Every ad dollar traced back to a booking, call, or sale — not just clicks or 'engagements.' You see cost per real customer, not cost per click.

Server-side conversion tracking, call tracking, form tracking. When we tell you the ROAS, it's the number you'd get if you did it yourself.

The rhythm

What our first 90 days looks like

Not a media plan. A learning system that gets sharper each month.

Month 1
Instrument + launch
  • Full conversion tracking setup (server-side + client)
  • Landing page built for the highest-intent offer
  • Google Search + Performance Max launched
  • Meta ads with 3–5 creative angles tested
Month 2
Cut + scale
  • Kill the losing 30% of keywords and creative
  • Double down on winning audiences and offers
  • New creative tested against controls
  • Retargeting flows for warm audiences
Month 3+
Compound
  • Monthly creative refresh cadence
  • Seasonal offer testing
  • Cross-channel attribution reporting
  • Quarterly strategy review with the owner

Ready to make ads work?

Twenty-minute call. Bring your current ad account access if you have it — we'll show you exactly what's leaking money and what's worth doubling down on.

Book a strategy call